1. Introduction and Scope
This Privacy Policy explains how YEXIN SHISH IMPORT AND EXPORT CO., LIMITED collects, uses, stores, and protects the personal information of individuals who visit our website at https://www.yexin.mom, contact our team, or engage with our import, export, and trade management services. This policy was developed and is maintained with the support of developer Yexin, who oversees the design and operation of our integrated computer systems.
We are committed to handling personal data with care, transparency, and respect for the rights of every individual. This policy applies to all personal information that we process through our website, our contact forms, our email communications, our telephone channels, and any related trade services that we provide.
By using our website or services, you acknowledge that you have read and understood this policy. If you do not agree with any part of this policy, please refrain from providing personal information to us and discontinue use of our services. We encourage you to review this policy regularly because it may be updated from time to time.
2. Who We Are
YEXIN SHISH IMPORT AND EXPORT CO., LIMITED is a company operating in the Computer Systems Design and Related Services industry, within the broader Professional, Scientific, and Technical Services sector. We design integrated computer systems that support import agency, export agency, and end to end trade management for clients across global markets.
Our registered office is located at Rm 1510 SEAPOWER TWR CONCORDIA PLZ, 1 SCIENCE MUSEUM RD, Tsim Sha Tsui, Hong Kong (HK). Our website is https://www.yexin.mom, and we can be reached by email at service@yexin.mom or by phone at +14048978891.
For the purposes of applicable data protection laws, YEXIN SHISH IMPORT AND EXPORT CO., LIMITED acts as the data controller responsible for the personal information described in this policy. This means we determine the purposes and means by which your personal information is processed.
3. Information We Collect
We collect several categories of personal information, depending on how you interact with us. The information we collect falls into the following broad groups.
Identity and contact information
This includes your name, business title, company name, email address, telephone number, postal address, and country of residence. We collect this information when you complete a contact form, send us an email, or speak with our team by phone.
Trade and business information
This includes details about your products, sourcing requirements, shipment volumes, destination markets, preferred shipping terms, and commercial documentation. We use this information to prepare quotations, arrange shipments, and manage customs compliance on your behalf.
Technical information
When you visit our website, we may automatically collect technical information such as your IP address, browser type, device type, operating system, referring pages, pages viewed, and the dates and times of your visits. This information helps us understand how our website is used and how we can improve it.
Communication records
When you correspond with us by email, telephone, or through our website, we may retain records of those communications, including the content of your messages and our responses. This helps us provide consistent and accurate service.
Other information you choose to provide
You may also share additional information with us during the course of our engagement, such as product specifications, logistics preferences, and special handling instructions. We collect this information only to the extent necessary to deliver the services you request.
We do not intentionally collect special categories of personal data, such as information about health, biometrics, or religious beliefs. We ask that you do not provide such information to us unless it is genuinely necessary for the services and you have a lawful basis for sharing it.
4. How We Collect Information
We collect personal information through a variety of methods, all of which are designed to be transparent and proportionate to the services we provide.
Direct collection occurs when you voluntarily provide information to us. For example, you may submit your name and email address through our contact form, send us a trade inquiry, or provide business details during a consultation call. This is the primary way we receive personal information.
Automated collection occurs through cookies and similar technologies when you browse our website. These tools collect technical information that helps us maintain site security, measure performance, and understand visitor behaviour. Further details are provided in the Cookies and Tracking section below.
We may also receive information from third parties, such as logistics providers, customs agents, or business directories, where such sharing is lawful and relevant to the trade services you have requested. When we receive information from third parties, we rely on those parties to have obtained the necessary permissions to share it with us.
We collect only the minimum personal information necessary to achieve the purposes described in this policy. We do not collect personal information in a manner that is excessive or irrelevant to our services, and we regularly review our collection practices to keep them proportionate.
5. How We Use Your Information
We use personal information for a limited and clearly defined set of purposes. We do not use your information for reasons that are incompatible with the reasons we collected it.
Providing our services
We use your information to respond to enquiries, prepare quotations, process orders, arrange shipments, manage customs documentation, and deliver after sales support. Without this information, we would be unable to perform the core trade services you request from us.
Communicating with you
We use your contact information to send you updates about your orders, respond to your questions, and provide support throughout our engagement with you.
Improving our website and services
We use technical and usage information to analyse how our website performs, identify areas for improvement, and enhance the overall quality of our computer systems and trade platforms.
Legal and security obligations
We may use your information to comply with applicable laws, regulations, and customs requirements, and to protect the security and integrity of our systems against fraud, misuse, or unauthorised access.
Combining information
We may combine information collected from different sources to improve the accuracy of our records and to deliver a more consistent service. For example, we may link a contact enquiry with a subsequent trade order to maintain a complete history of our engagement with you.
6. Legal Bases for Processing
Where applicable data protection laws require a legal basis for processing personal information, we rely on one or more of the following grounds.
Contractual necessity allows us to process information where doing so is necessary to perform a contract with you or to take steps at your request before entering into a contract. For example, we process your trade details to prepare a quotation and arrange a shipment.
Legitimate interests allow us to process information where we have a legitimate business interest that is not overridden by your rights and freedoms. Our legitimate interests include improving our website, securing our systems, and managing routine business administration.
Consent allows us to process information in specific circumstances where we have obtained your clear and informed agreement. You may withdraw consent at any time, and we will respect that withdrawal going forward.
Legal obligation allows us to process information where we are required to do so by law, such as retaining customs records or responding to lawful requests from regulators.
9. International Data Transfers
Because we operate in global trade, your personal information may be transferred to, stored in, or processed in countries outside your own, including Hong Kong and other jurisdictions where our partners and service providers are located.
When we transfer personal information across borders, we take reasonable steps to ensure that appropriate safeguards are in place to protect your information. These safeguards may include standard contractual clauses, data processing agreements, or other mechanisms recognised under applicable law.
By using our services and providing your information, you acknowledge that your information may be transferred internationally as described in this policy.
10. Data Retention
We retain personal information only for as long as necessary to fulfil the purposes described in this policy, unless a longer retention period is required or permitted by law.
Trade and business records may be retained for a period consistent with applicable commercial, tax, and customs requirements. Communication records are generally retained for as long as needed to resolve your enquiry and maintain service continuity.
When personal information is no longer needed, we delete or anonymise it in a secure manner. We periodically review the information we hold and remove data that is no longer required.
Where information is used for more than one purpose, we retain it for the longest period applicable to any of those purposes. For example, a trade record may be kept for tax purposes even after the related shipment has been delivered.
11. Data Security
We implement appropriate technical and organisational measures to protect personal information against accidental loss, unauthorised access, disclosure, alteration, and destruction. These measures are consistent with our role as a provider of computer systems design services.
Our safeguards include access controls, secure storage, encryption of sensitive data in transit, and routine monitoring of our systems for suspicious activity. We restrict access to personal information to employees and partners who need it to perform their duties.
While we work hard to protect your information, no method of transmission over the internet or electronic storage is completely secure. We cannot guarantee absolute security, but we continuously review and improve our protective measures.
Our team members receive training on data protection and confidentiality, and they are bound by obligations to protect personal information. We also maintain an incident response process so that, in the unlikely event of a data breach, we can assess the situation, contain the impact, and notify affected individuals and regulators where required.
12. Your Privacy Rights
Depending on your location, you may have certain rights regarding your personal information. These rights may include the following.
The right of access allows you to request a copy of the personal information we hold about you. The right of rectification allows you to ask us to correct inaccurate or incomplete information. The right of erasure allows you to ask us to delete your information in certain circumstances.
You may also have the right to restrict or object to certain processing, the right to data portability, and the right to withdraw consent where processing is based on consent. You have the right not to be subject to decisions based solely on automated processing that produce legal or similarly significant effects.
To exercise any of these rights, please contact us using the details in the How to Contact Us section below. We will respond to your request within the timeframes required by applicable law.
To verify your identity before responding to a rights request, we may ask for additional information. We aim to respond to all valid requests within one month, although complex requests may require more time. If we cannot fulfil a request, we will explain the reason and inform you of any further steps available to you.
13. Privacy for Children
Our website and services are intended for business users and are not directed to children under the age of 18. We do not knowingly collect personal information from children.
If we become aware that we have collected personal information from a child without verifiable parental consent, we will take steps to delete that information as quickly as possible. If you believe that a child has provided personal information to us, please contact us immediately.
14. Third Party Links and Services
Our website may contain links to third party websites or services that are not operated by us. This policy does not apply to those third parties, and we are not responsible for their privacy practices.
We encourage you to review the privacy policies of any third party websites you visit. The inclusion of a link does not imply our endorsement of that site or its practices.
15. Marketing and Communications
We may use your contact information to send you information about our services, trade updates, or relevant industry insights, but only where you have agreed to receive such communications or where permitted by law.
You may opt out of marketing communications at any time by following the unsubscribe instructions included in our emails or by contacting us directly. Opting out of marketing will not affect transactional communications related to services you have requested.
16. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. When we make material changes, we will update the last updated date at the top of this page and, where appropriate, notify you through our website.
We encourage you to review this policy periodically so that you remain informed about how we protect your personal information. Your continued use of our website and services after any changes indicates your acceptance of the updated policy.
17. How to Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or the way we handle your personal information, please contact us using the details below.
YEXIN SHISH IMPORT AND EXPORT CO., LIMITED
Rm 1510 SEAPOWER TWR CONCORDIA PLZ, 1 SCIENCE MUSEUM RD, Tsim Sha Tsui, Hong Kong (HK)
Email: service@yexin.mom
Phone: +14048978891
Website: https://www.yexin.mom